What is Networking? Before I discuss further the importance of networking, I want to enlighten everyone present as to what exactly networking is.  Networking is exchanging information, opinions, and ideas with many people who share your interests or establishing what we appreciate and value, and from there form connections.  We use networking as professionals to broaden our social circles and raise awareness of new, upcoming projects, and trendsetting discoveries.  What also falls under networking is ‘social networking,’ which is using social media like Facebook, LinkedIn, Instagram, Twitter, and any other imaginable platform to connect with friends, colleagues, customers and clients, family and fans. Networking is a very versatile method for spreading the word far and making your presence in the world—it can be used for business, being social and even a mix of the two, engaging viewers in a dynamic way.